You know that toy that the kids think is great… and you hate it? Well, that’s Foam Alive…

The kids love the feel of the flowy, fluffy stuff. They also thought it would be funny to throw it around the house like confetti. It is fairly easy to clean up… except if it lands in your very long hair! Granted, my kids are a bit younger and it is recommended for kids 5 and up… but under supervision, I think it’s safe to say they can play with it again.

Foam Alive almost feels like water dripping from your fingers – except it’s not liquid. You can press it together but once you put it down it melts like ice cream. It’s a great sensory toy for kids.

There is one very important thing about Foam Alive you will want to know… It never dries out!

As mentioned, Foam Alive is aimed at children aged 5 and up.  It is great for those who love arts and crafts – which all kids do! The range can be purchased from selected Spar stores, Toy Kingdom, Toy Zone, a small range on Takealot and Westpak as well as online from The Kid Zone.

It is quite affordable with the recommended selling price for a single pack at just over R100 and the 2 pack at R270.

I have some great news… YOU CAN WIN a FOAM ALIVE hamper valued at R500! The competition is happening on Instagram, so follow me and Prima Toys.

To win all you have to do is follow me on Instagram plus tag one friend and @PrimaToys on the Instagram post – follow Prima Toys on Instagram too – and answer the question on the same post.

What would you like to create with Foam Alive?
This is the post you will need to get to to enter 🙂

Remember, you can win a Foam Alive hamper with 2 single packs and a double pack valued at R500! Go, go, go! Follow me and Prima Toys.


Competition ends 13 September 2020 at Midnight. Competition is open to SA residents only.  Competition is not affiliated with Facebook or Instagram.  T&C’s apply. Decision is final and we reserve the right to disqualify winners should entry mechanisms not be followed.  Products are not redeemable for cash. Winners of any @PrimaToys competitions in the last 6 months will not be eligible to win.   

#sponsored #tradeexchange


Susann is a travel, parenting, beauty and lifestyle blogger in Johannesburg, South Africa.

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